The purpose of Zero Emissions Day is to offer a preview of what a planet without the release of fossil fuels into the air would look like. A single day to raise awareness on the impact of our daily emissions, which are gases and particles emitted by electricity, agriculture, or transportation.
As we noticed during COVID lockdowns, a global shutdown of human activity allowed air pollution to lower drastically. Each individual needs to make an effort to limit emissions, as they directly affect human health and the environment, causing climate change, air pollution, extreme weather events, and more.
Theme: Giving our planet a day off a year
Purpose/objective: To promote Propcom+ as a programme supporting zero emissions
Approach: Social Media Campaign
Activities: Promote photos showing various activities and interventions supported by Propcom+ that are reducing carbon footprint